How brands are using Instagram Reel
There’s a new Tik Tok in the town and it has got everyone buzzing for 15 seconds. Instagram has finally rolled out its much anticipated feature “Reels”. The 15 second format is a hit in today’s times so it was already a long time coming. After the ban of Tik Tok in India, it was
- Published in Current Trend, Social Media
10 Digital marketing techniques that can help local businesses
In today’s day and age you have to go out of your way to avoid social media. It is everywhere! Internet users are 58% of the total population in the world and digital marketing has been a blessing for businesses to grow beyond conventional measures. Online businesses are weighing heavily on digital marketing because their
- Published in Current Trend, Social Media
7 ways businesses can capitalize on the lockdown situation
Complete lockdown!! Even thinking about it gave businesses chills. To close the business for three weeks is career suicide is what they thought. How can a business stay afloat when people can’t even go out? But the government imposed lockdown doesn’t need to be this grim and frustrating. Granted the consumers’ behavior has changed. People
- Published in Current Trend, Social Media
How to make Work from home fun and productive
Recent development with COVID-19 has forced most of us to stay at home. It was need of the hour to control the spread of the disease. While some of us enjoy staying home, many of us struggle to maintain work life balance. It happens because we have a fixed routine which we follow everyday. It
- Published in Current Trend, Social Media
Unique digital media strategies used by FMCG brands
Internet has become an integral part of our lives. People nowadays spend more time online than they did before. Brands need to recognise this behaviour and act accordingly. FMCG sector in particular has benefited a lot from digital marketing. They use this platform to successfully market their products in effective ways. They also keep innovating
- Published in FMCG, Social Media
How does digital advertising impact FMCG brands?
Internet usage is growing off the roof in India. The number of internet users in India will surpass 65 crores in 2020. Internet has changed people’s lives in more ways that we could have imagined. People nowadays prefer to sit in the comfort of their homes and order things online than go out physically to
- Published in FMCG, Social Media
How Social Media influences patients to choose the hospital
The recent survey on patients says that 42% percent of them are influenced by Social Media while making the right choice of hospital for them. Social media has marked a huge impact on the crowd in the past few years. People are searching for anything and everything on social networking sites these days. It is
- Published in Healthcare, Social Media
10 social media marketing trends that can be expected in 2020 & beyond
2020 is round the corner and staying abreast to the trends is the need of the hour. From the rise of social commerce to new type of content, this blog will tell you what social trends to expect and prepare for. Building social media communities: There are brands with millions of followers but post engagement
- Published in Current Trend, Social Media
How Do Social Media Influences The Customer’s Hotel/Resort Selection Journey?
In present times, the role of social media has significantly increased. From choosing the career to selecting a place for vacation to selecting a hotel or resort for stay to everything, we clinch to social media. And it is all because the social media has better suggestions and reviews that really help us to have
- Published in Hospitality, Social Media
Social Media Marketing Challenges faced by Real Estate Industry
Social media is like electricity, now it depends how you use it? You can cook your food or cook yourself through it; your choice. It can improve or ruin your market reputation depends on social media strategy you apply for your business in front of your targeted audience. Sometimes it becomes a big challenge for
- Published in Real Estate, Social Media
Benefits of Hiring a Social Media Agency
There has been a rapid increase in the use of social media over the years. In fact, social media has evolved to such an extent, that even businesses have started using it to raise brand awareness. In the digital age, where information is only a click away, the amounts of choices consumers are presented with
- Published in Current Trend, Social Media