Complete lockdown!! Even thinking about it gave businesses chills. To close the business for three weeks is career suicide is what they thought. How can a business stay afloat when people can’t even go out? But the government imposed lockdown doesn’t need to be this grim and frustrating. Granted the consumers’ behavior has changed. People

Tips to work from home

Recent development with COVID-19 has forced most of us to stay at home. It was need of the hour to control the spread of the disease. While some of us enjoy staying home, many of us struggle to maintain work life balance. It happens because we have a fixed routine which we follow everyday. It

Internet has become an integral part of our lives. People nowadays spend more time online than they did before. Brands need to recognise this behaviour and act accordingly. FMCG sector in particular has benefited a lot from digital marketing. They use this platform to successfully market their products in effective ways. They also keep innovating

Internet usage is growing off the roof in India. The number of internet users in India will surpass 65 crores in 2020. Internet has changed people’s lives in more ways that we could have imagined. People nowadays prefer to sit in the comfort of their homes and order things online than go out physically to

The recent survey on patients says that 42% percent of them are influenced by Social Media while making the right choice of hospital for them. Social media has marked a huge impact on the crowd in the past few years. People are searching for anything and everything on social networking sites these days. It is

2020 is round the corner and staying abreast to the trends is the need of the hour. From the rise of social commerce to new type of content, this blog will tell you what social trends to expect and prepare for. Building social media communities: There are brands with millions of followers but post engagement

In present times, the role of social media has significantly increased. From choosing the career to selecting a place for vacation to selecting a hotel or resort for stay to everything, we clinch to social media. And it is all because the social media has better suggestions and reviews that really help us to have

Social media is like electricity, now it depends how you use it? You can cook your food or cook yourself through it; your choice.  It can improve or ruin your market reputation depends on social media strategy you apply for your business in front of your targeted audience.  Sometimes it becomes a big challenge for

Benefits of Hiring a Social Media Agency

There has been a rapid increase in the use of social media over the years. In fact, social media has evolved to such an extent, that even businesses have started using it to raise brand awareness. In the digital age, where information is only a click away, the amounts of choices consumers are presented with

Socialee’s insiders guide to IGTV

The virtual world is persistently changing & revolutionising itself. Everything comes to us in the form of mobile/vertical view. In this process of moving forward & beyond traditional tv sets & video streaming, Instagram has now launched IGTV. With this Millennials & Gen-Z are going away from tv sets and this is the perfect time

The Power of Hashtag

#Hashtag – You can love them or hate them but you can’t ignore them. It is so true in this social media age where hashtag is the most powerful tool around. Hashtags are everywhere; on every social media channel as well as included in all major advertising campaigns online and offline. As a marketer it

The General Data Protection Regulation (GDPR) is a regulation in EU law on data protection & privacy for all individuals within the European Union. It was approved by the European Parliament on 14th April, 2016 and its coming into effect on 25th May, 2018. It applies to all companies that process personal data about individuals

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