Why do Celebrities/ public figures need to use social media?
Social media has become a huge part of our everyday lives in these past few years, especially with celebrities/public figures. Twitter and Facebook are those platforms, which gives great opportunity, to fans as well as celebrities/Public figures, to interact with each other and update them with their latest news, concerts, tour dates, and general thoughts. But it can also be used as a very effective marketing tool for self-promotion and charity! Nowadays, most of the celebrities/ Public figures rapidly gain followers and fans on various social media platforms as their fans want to stay updated on their lives, which means those celebs have plenty of opportunities to market to a captivated audience. Sometimes, this is done so well, that fans don’t even realize it’s part of an advertising campaign!
Various ways in which Celebrities/Public figure can promote on Social Media:
- Engage with audience
- Share Live updates
- Promote Brands
- Share events they are going to
Platforms available for marketing:
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