How is Social Media Marketing useful for Entertainment sector?
Social media occupies lots of our leisure time. Social media has become a new form of entertainment. According to a research study performed by a Hollywood Reporter, 88% of consumers increasingly use Facebook and Twitter to supplement traditional entertainment experiences. Social media has shown a huge impact on the entertainment industry, as most television viewers and moviegoers consider it an irresistible form of entertainment. Even more, the mediums by which people used to watch TV and films before, have changed these days, online streaming sites and recording devices have replaced television sets and in-theater screenings. Both the TV and Film industries alike must respond quicker than ever to the change in viewer’s habits.
Various ways in which Entertainment sector can be promoted on Social Media:
- Share relevant content
- Provide a self-serving option for customers
- Promoting upcoming exclusive programs
- Launch tailored marketing campaigns
Platforms available for marketing:
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