Don't just learn fintechlearn it where the industry lives.
Social content for GIFT International Fintech Institute, built to help graduates and working professionals see a career where finance meets technology.
A GIFT City institute built to close the fintech talent gap.
GIFT International Fintech Institute was established by Gujarat International Finance Tech City Company Limited, in partnership with Ahmedabad University, IIT Gandhinagar and the University of California San Diego. It offers education, research and innovation for working professionals and young graduates, together with industry.
The objective
Make a fintech programme easy to understand and easy to act on, for graduates and working professionals from any background.
The approach
Start with the doubts people already have. Do I need a finance background? Can I manage it with my job? Then answer them plainly.
The execution
Eight reels with people speaking to camera, fourteen ads, twenty statics and two carousels, all in GIFT IFI’s orange and grey.
The strategy
Lean on what sets GIFT IFI apart: a campus inside GIFT City, three partner universities and learning from people in the industry.
Fintech doubts, answered on camera.
Tap any reel to watch it larger.
Ads that break the barrier.
Square ads built around a single barrier: no coding, no finance background, no career break.
The case for a career in fintech, post by post.
Explainers, myth-busters, scholarship news and programme details, each built as its own post.
Stories that unfold swipe by swipe.
Five slides each, in their original order. Tap any slide to see it full size.
Why GIFT ifi?
Learning inside the ecosystem, slide by slide.
Finance Is No Longer Just Finance
Where money meets technology, and what to learn next.
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