The Importance of Analytics in Performance Marketing: How to Use Data to Drive Results
Saturday, 04 March 2023
As performance marketers, we’ve seen firsthand the importance of analytics in driving results. One of the most powerful examples of this was a campaign, we ran for a client in the healthcare industry. The client had been struggling to generate leads through their website, despite investing heavily in paid search and social media advertising. We
- Published in blog, Current Trend, Insights & Research
Achieve New Heights in Business With Google Partner Agency – Socialee
Tuesday, 21 June 2022
Who wouldn’t want to get the worth of their money spent on social media? Everyone wants to grow their business with the help of Google ads. And that is why they look for agencies who have been named Google partners. It is a hallmark of quality in layman’s terms. It is the favored partner of
- Published in blog, Insights & Research, Social Media, Socialee Inhouse
Why do you get low ROI in spite of having a good digital marketing team?
Saturday, 31 October 2020
Brands around the world are turning towards digital media for marketing their products. It has been proven to be a substantial market in today’s day and age. One of the reasons why it is better than traditional marketing is the measurement of accurate ROI. ROI or Return On Investment in simple words is the measurement
- Published in Current Trend, Social Media
How brands are using Instagram Reel
Thursday, 27 August 2020
There’s a new Tik Tok in the town and it has got everyone buzzing for 15 seconds. Instagram has finally rolled out its much anticipated feature “Reels”. The 15 second format is a hit in today’s times so it was already a long time coming. After the ban of Tik Tok in India, it was
- Published in Current Trend, Social Media
7 ways businesses can capitalize on the lockdown situation
Sunday, 12 April 2020
Complete lockdown!! Even thinking about it gave businesses chills. To close the business for three weeks is career suicide is what they thought. How can a business stay afloat when people can’t even go out? But the government imposed lockdown doesn’t need to be this grim and frustrating. Granted the consumers’ behavior has changed. People
- Published in Current Trend, Social Media
How to make Work from home fun and productive
Thursday, 26 March 2020
Recent development with COVID-19 has forced most of us to stay at home. It was need of the hour to control the spread of the disease. While some of us enjoy staying home, many of us struggle to maintain work life balance. It happens because we have a fixed routine which we follow everyday. It
- Published in Current Trend, Social Media
The Power of Hashtag
Tuesday, 05 June 2018
#Hashtag – You can love them or hate them but you can’t ignore them. It is so true in this social media age where hashtag is the most powerful tool around. Hashtags are everywhere; on every social media channel as well as included in all major advertising campaigns online and offline. As a marketer it
- Published in Current Trend, Social Media